Thursday, September 27, 2007

Nokia marketing blitz for music store

Nokia marketing blitz for music store

Nokia will be going all out to advertise its music store, including posting a 29 minute long video on video sharing sites such as YouTube, hoping that this worldwide marketing blitz will result in higher sales of N Series devices. Unfortunately, the results of such a move could prove negative as it is a well known fact that music doesn't sell devices - it would be how useful or desirable an object would be that actually causes consumers to part with their money. Well, all the best to Nokia as they attempt to coerce folks into picking up their shiny new expensive handsets. Most folks will still prefer to listen to their MP3s on an iPod - that's a given.

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[Source: Ubergizmo]